Self-initiated concept work: the campaign I would have made for BYD's electric and plug-in hybrid range. Launch key art, social creative and model-specific visuals across the Atto 3, Seal 5, Seal 6, Sealion 5 and Sealion 6.
Concept work. Created independently to explore how I would approach this brand. Not commissioned by, or affiliated with, BYD Company Ltd. All trademarks and brand marks remain the property of their respective owners.





























Tell me what you're promoting and I'll reply with a specific plan. Video and design from one person, so everything matches.